Digitise your business customer service with an AI agent on WhatsApp
Blanca is the conversational AI agent that automates customer service on WhatsApp. For hairdressers, restaurants, clinics, workshops and any SME in Spain that wants to offer professional 24/7 support. She answers, books and only alerts you when a human decision is needed.
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Blanca · talqi
online · replies instantly
Blanca · talqi
online · replies instantly
The agent
Meet Blanca, talqi's conversational AI agent
Built in Spain, in Spanish. A digital receptionist living inside your WhatsApp who answers, books, qualifies and hands over to a human when it matters.
Blanca is talqi's conversational AI agent. She lives inside WhatsApp Business, speaks seven languages and works around the clock, all year long. When you sign up for WhatsApp AI, you're hiring Blanca to run your channel at its full potential.
Your receptionist puts the phone down and gets back to the customer in front of them. Repeat questions resolve themselves, emergencies reach you in order, and cancellations are handled through an automatic waiting list.
Get to know Blanca properlyAn agent, not an app. A role, not a tool.
Blanca
Conversational AI agent · talqi
Online · replies instantlyOver 200 SMEs in Spain already digitise their customer service with Blanca
The digital leap
Before and after: your business when it digitises its customer service
This is what changes when an SME leaves manual mode behind and puts Blanca on its WhatsApp.
Before — business in manual mode
Appointments depend on who checks the phone. If nobody is available at the exact moment, the customer goes to the competitor who does respond.
The same 12 questions, every day. Prices, hours, what each service includes. An hour of your time daily on something a system could handle alone.
Outside hours, your business shuts down. Nights, holidays, weekends. When a customer decides to book, there's nobody on the other side.
Last-minute cancellations with no reaction. The slot stays empty because you can't offer it in time to the next person on the waiting list.
You don't know what's really happening in your channel. How many bookings you capture on WhatsApp, how many cancellations are managed, how many changes are requested. Decisions by gut, not by data.
After — business digitised with Blanca
Blanca replies in seconds at any hour. The customer books with you and the appointment is blocked directly in your system.
Repetitive questions, automated. Your team focuses on adding value where it truly counts. Every hour saved, an hour invested in your business.
Your business captures bookings 24/7. Holidays, nights, weekends. Blanca attends and schedules while you rest or spend time with your family.
Smart waiting list. When someone cancels, Blanca offers the slot to the next person automatically. No slot stays empty.
A dashboard with the real data of your business. Bookings captured, cancellations, appointment changes, no-shows avoided. To decide with criteria, not by guesswork.
Concept
What is an AI agent for WhatsApp and how does it differ from a chatbot?
An AI agent for WhatsApp — also called an artificial intelligence assistant for WhatsApp — is a system that understands what your customers write and responds as a team member would. Unlike a traditional chatbot — the kind that makes you press 1, 2, 3 and never quite understands you — an AI agent actually talks to you. It remembers what you said before, knows the details of your business and knows when to alert you so a human takes over the conversation.
Meta's Business AI is the free option within the WhatsApp Business app. It works well when you use WhatsApp only for occasional conversations and a basic catalogue: an auto-reply, a short FAQ, a welcome message. It doesn't connect to your appointment system, doesn't allow multiple people to attend at once and your conversations may be used to train Meta's models.
An AI agent connected to WhatsApp Business — like Blanca — is the professional option: the next level when WhatsApp is a real channel for your business. Whether you're a solo hairdresser or a clinic with several professionals: if you receive questions every day, manage appointments or want to respond outside your hours, Blanca is made for you. It links with your appointment system (Phorest, Booksy, Treatwell, Google Calendar) and with the specific knowledge of your business: prices, hours, services, cancellation policy. When someone asks 'do you have a slot tomorrow afternoon?', Blanca checks your calendar, proposes three slots and books. When there's something it doesn't know or it detects a complaint, it alerts you directly.
The difference shows from day one: your business starts operating like a much larger one, with professional service and 24/7 availability.
Context 2026
Why AI in WhatsApp customer service is standard in Spanish businesses
WhatsApp is no longer an optional channel for talking to customers in Spain. Three facts confirm it.
46%
Of Spanish consumers prefer WhatsApp over email or phone to contact businesses.
7/10
Spanish businesses use WhatsApp Business as their main customer channel.
The bottleneck isn't the channel. It's the volume. An SME with 30 daily conversations spends 4 to 6 team hours answering the same 12 questions: prices, hours, stock, how to get there, how to cancel an appointment. Every minute you wait to respond outside hours is a booking, a sale or a returning customer that goes to the competition.
And from 2 August 2026 Article 50 of the EU AI Act comes into full force: any AI system that could mislead about its nature must identify itself as such. Solutions that don't, or that use your data to train models without your consent, expose you to penalties from the AEPD.
Capabilities
What Blanca can do for your business
Six concrete things that happen in your WhatsApp from day one. Real capabilities with measurable results — no vague promises.
Handles every first enquiry
She answers questions on opening hours, pricing, the cancellation policy and what's included in each service.
Available 24/7 in Spanish, Catalan, English and French. Your team stops repeating the same answer twenty times a day.
Books appointments straight into your system
She checks availability in Phorest, Booksy, Treatwell, TheFork, CoverManager or Google Calendar, books on the customer's behalf and sends the confirmation.
If they ask for a specific professional, she only shows that person's slots.
Handles changes and reopens cancelled slots
She edits bookings without you stepping in. When someone cancels, she releases the slot and offers it to the next person on the waiting list.
No slot sits empty because nobody got there in time.
Qualifies leads before they reach you
When a query needs a human call, Blanca gathers the essentials first: service, urgency, context, new or returning customer.
The conversation reaches you fully organised — ready to close.
Spots emergencies and complaints in real time
We set the rules together: keywords, priority customers, critical time windows.
The moment an emergency or a complaint surfaces, Blanca alerts you instantly with the full context already collected.
Gives you the real numbers from your channel
Bookings captured, cancellations handled, appointment changes, no-shows avoided, demand spikes.
All the operational data in one dashboard so you decide with evidence, not gut feel.
Blanca doesn't replace your team — she replaces the repetitive work they're stuck on. Your people keep doing the human-shaped part; Blanca handles everything a well-designed agent can resolve without you stepping in.
For which businesses
Businesses where Blanca is already answering WhatsApp
If your business manages appointments, quotes or bookings via WhatsApp, Blanca is made for you. This is what she does in each case.
Hairdressers and barbers
Blanca checks your calendar in Phorest or Booksy and books appointments on WhatsApp just like your receptionist would. She handles changes, cancellations and reminders 24 hours ahead.
If a client asks for a specific stylist, Blanca only shows that person's available slots. Your receptionist stops answering the phone and looks after the customer in the chair.
Beauty and wellness centres
Blanca answers the usual questions before someone books a treatment: what's included, how long it takes, whether it hurts, contraindications. Real technical questions go straight to the professional.
She also manages session packages, reminders and automatic rebooking at the end of each visit.
Dental clinics, physio and vets
Blanca gathers the minimum information to classify each enquiry —urgency, first visit or follow-up, type of treatment—, proposes a slot and confirms.
When a keyword flags an emergency, she alerts the on-call professional directly. Automatic reminders cut no-shows by 30–40% with no effort on your part.
Restaurants and hospitality
Blanca takes table bookings on WhatsApp by checking availability in TheFork, CoverManager or your own system. She answers questions about allergens, daily menu, hours and group options.
For large bookings or private events, she pings you with all the context already gathered so you can close the deal.
Workshops and repairs
The customer sends a photo of the problem on WhatsApp and describes what's happening. Blanca collects make, model, year and symptom, proposes a diagnostic slot and briefs the mechanic with the information already organised.
Once the job is done, she sends the 'car ready for collection' message and arranges the pickup time.
Driving schools, academies and training
Blanca answers the standard questions from people researching before they enrol: prices, formats, duration, upcoming courses, requirements.
Once a lead is qualified, she passes it to the sales team with the information already gathered. Your team stops wasting time with tyre-kickers and only talks to serious prospects.
Implementation
How to activate Blanca on your WhatsApp Business
Three steps. 1-2 weeks from signing to Blanca answering your customers.
We connect your WhatsApp Business
We connect your WhatsApp Business number to Meta's official API without losing your history or contacts. If you don't have a dedicated number yet, we walk you through getting one before we start. We handle the entire technical process — within a few days your WhatsApp is ready.
You upload your business knowledge
You load your FAQs, your Shopify catalogue, your processes manual or your appointment calendar. We validate with you Blanca's tone, the human escalation rules and special cases (returns, deposits, languages).
You activate Blanca and manage from the dashboard
Blanca starts answering your customers within 1-2 weeks, fully operational. You manage everything from talqi's web dashboard: conversations that Blanca escalates arrive there for you to handle directly, and you see in real time the bookings, cancellations and changes being managed in your channel.
Real case
How Estudio M recovered 22 weekly hours with Blanca
Estudio M
Hairdresser · 4 salons · Madrid · 18 employees
The challenge. 35% of calls and messages outside hours were being lost. The receptionist spent 6 hours a day just answering WhatsApp messages about appointments, modifications and cancellations. Four salons, one person managing the calendar. Clients were leaving for competitors who responded faster on Instagram.
What we did. We connected Blanca to the Phorest appointment system, configured the booking, modification and cancellation flow in Spanish and Catalan, and integrated complaint alerts with the manager's direct WhatsApp. The full deployment took 3 days.
+28%
Bookings captured outside hours
−62%
Receptionist time on WhatsApp
22 h
Recovered per week across the 4 salons
+14 pts
NPS vs previous quarter
“What surprised me most is that clients didn't notice it was an AI until we told them. And when we told them, they were fine with it. Now the receptionist better serves whoever is in front of her.”
— Marina G., manager at Estudio M
Honest comparison
Blanca vs Meta's Business AI vs traditional chatbots
Before deciding which AI solution to put on your WhatsApp, it's worth knowing what each one actually does. No empty promises.
| Feature | RECOMMENDED Blanca (talqi) | Business AI (Meta) | Traditional chatbot |
|---|---|---|---|
| Works with the official WhatsApp Business API | ✓ Yes | ✗ No | ~ Partial |
| Multiple human agents simultaneously | ✓ Yes | ✗ No | ✓ Yes |
| CRM, ERP and e-commerce integration | ✓ Yes | ✗ No | ~ Partial |
| Appointment and booking management | ✓ Yes | ✗ No | ~ Partial |
| Smart escalation to human | ✓ Yes | ~ Partial | ~ Partial |
| Multilingual (es, ca, gl, eu, en, fr, pt) | ✓ Yes | ~ Partial | ~ Partial |
| Complies with EU AI Act art. 50 (identifies AI) | ✓ Yes | ✓ Yes | ~ Partial |
| Your data does NOT train third-party models | ✓ Yes | ✗ No | ~ Partial |
| Reporting and performance metrics | ✓ Yes | ✗ No | ~ Partial |
| Adapted to your business knowledge | ✓ Yes | ~ Partial | ~ Partial |
| Spanish support from a team in Spain | ✓ Yes | ✗ No | ~ Partial |
When Meta's Business AI is the right choice
If your WhatsApp use is occasional — sporadic replies, a basic catalogue, no bookings — and customer service isn't yet a key piece of your business, Meta's free version does the job. It's a good way to start.
When your business needs something more
If you have an appointment calendar, want to respond 24/7, receive repeated questions every day or don't want your customers' conversations training Meta's models, Business AI falls short. Whether you're a solo hairdresser or have four locations: if WhatsApp is a serious channel for your business, Blanca is made for you.
European compliance
Compliance is a competitive advantage, not a burden
Blanca is made in Europe and for Europe. GDPR compliant, EU AI Act ready and data hosted in the EU. Your business gains legal certainty and a better image with your customers.
Your conversations never train models
What your customers write stays with you. It doesn't feed general AI models or get shared with third parties.
Servers in the European Union
Your customers' data hosted within the EU, in line with the GDPR data localisation principle.
GDPR contract signed at onboarding
We deliver a signed data processing agreement (Article 28 GDPR). If your accountant asks for it, it's already done.
Blanca identifies herself as AI
When legally required, Blanca discloses that she is an AI. Compliant with Article 50 of the EU AI Act, in full force from 2 August 2026.
Blanca Guarantee: if it doesn't work, you don't pay
If in the first 30 days Blanca doesn't resolve at least 60% of your enquiries without human intervention, you don't pay the first month.
No lock-in. No cancellation penalties. No fine print.
FAQ
Frequently asked questions about AI for WhatsApp
Blanca is a conversational agent with generative AI connected to the WhatsApp Business API. Unlike a classic decision-tree chatbot, Blanca understands natural language, maintains conversation context and responds as a trained team member would.
Meta's Business AI is the free option within the WhatsApp Business app. It works well when WhatsApp is used only for occasional conversations and a basic catalogue, without appointments or professional-grade service. It doesn't integrate with external appointment systems, doesn't allow multiple agents simultaneously and messages may be used to train Meta's models. Blanca operates on the business API, links with your appointment system and keeps your data under your control.
The entry plan starts from a monthly fee adjusted to your business's real conversation volume. It includes setup, WhatsApp Business API connection, one standard integration and Spanish-language support. For higher volumes or custom integrations, we provide a fixed quote after a 30-minute call.
Yes. We have a designated DPO, a data processing agreement signed at onboarding (Article 28 GDPR), servers in the European Union and your conversation data is not used to train general models. If you work with sensitive data, we assign a technical lead to review the integration.
To use Blanca you need the official WhatsApp Business API, but don't worry about the technical process: we handle it. If you're still on the free app, we guide you through the migration without losing your number, history or contacts. If you don't have a dedicated number yet, we'll guide you to get one before activation: you provide the number, we connect it to the API. In 24 to 48 hours your WhatsApp is connected.
Yes, always. At any time you can enter a conversation and take control from your own WhatsApp. Blanca detects it, steps aside and lets the human handle the conversation. When you're done, Blanca is available again for subsequent messages.
Yes. We configure the escalation rules together: by keyword (return, complaint, urgency), by customer type, by schedule or when Blanca detects low confidence in her own response. Your team receives the alert in the dashboard and resumes the conversation with full context.
The complete setup takes 1-2 weeks: connection to the official WhatsApp Business API (or delivery of a new number if you don't have one), loading your business knowledge, configuring integrations and escalation rules. We run all necessary tests before handover. Within 1-2 weeks Blanca is operational and answering your customers.
Yes. Blanca is built on generative AI models that understand natural language as real people write it: with typos, abbreviations and emojis. She's not a decision-tree chatbot that forces you to type exact words.
Spanish, Catalan, English and French natively. If you operate with customers in other languages, we configure it at no extra cost.
We have native integrations with Phorest, Booksy, Treatwell, TheFork, CoverManager and Google Calendar. If you use a proprietary system or one not on the list, we connect it during setup at no extra cost.
If your WhatsApp use is occasional and you don't manage bookings or customer service as an active part of your business, Meta's Business AI may suffice. But as soon as your WhatsApp channel is serious — appointment calendar, daily questions, out-of-hours service — Business AI falls short: it doesn't integrate with appointment systems, offers no real reporting and your conversation data may be used to train Meta's models. Blanca is made for that next level, whether you're self-employed or have a team.
We export your full conversation history and the knowledge you loaded, in a standard format, within 7 days. Then we delete everything from our infrastructure and provide a deletion certificate in compliance with Article 17 GDPR.
Yes. You have 30 days from activation. If within that period Blanca doesn't resolve at least 60% of your enquiries without human intervention, you don't pay the first monthly fee.
Start using Blanca this week
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